The best social media scheduling tools

Twelve tools we track, and there is no single winner — the right one depends almost entirely on how many channels you run, whether anyone has to approve your posts, and whether you want the software to also be your analytics product. Here they are sorted by who each is actually for.

Worth knowing: Grouped by job rather than scored out of ten. Prices read from each vendor's own site and dated on the individual comparison pages.

The list

1
Buffer
The safe default. Over a decade old, good apps, a workable free tier. Per-channel pricing is the catch and it is the reason most of the others on this list exist.
2
Sprout Social
For teams with budget and a reporting requirement. $79 a seat a month and up, and worth it only if listening and the shared inbox are part of the job.
3
Planable
For anyone whose posts need approving before they go out. The review workflow is the product and nothing else here comes close to it.
4
Metricool
For measurement-first teams. Analytics, competitor tracking and ad reporting, with scheduling attached rather than the other way round.
5
Later
For Instagram-led brands. The grid planner and visual scheduling are better than a general-purpose composer if one network is most of your work.
6
Eurekuh — that's us
For people running many channels who do not need a suite. Ten networks natively, priced per workspace so the eighth account is free, with a permanent free tier to check the fit.
7
Postiz
For people who would rather own it. Open source, self-hostable, 30+ networks including Mastodon, Reddit and Discord.
8
SocialBee
For evergreen content. Bucket your posts and let them recirculate — the best implementation of that idea anywhere.

Questions

Which scheduler posts to the most networks?+

Postiz, at 30+, including Mastodon, Reddit, Discord and Telegram. Most of the rest cover the same ten or eleven majors.

What is the cheapest that actually publishes natively?+

Publer and Buffer both start around $5 a month for a single channel. Once you pass roughly four channels, per-workspace pricing overtakes per-channel — Eurekuh's Creator plan is €9.99 for eight.

Other lists

Ready to start publishing?

Connect your accounts, upload a video, and publish. Takes less than a minute. Free to start — see plans.

The list

Buffer

The safe default. Over a decade old, good apps, a workable free tier. Per-channel pricing is the catch and it is the reason most of the others on this list exist.

Sprout Social

For teams with budget and a reporting requirement. $79 a seat a month and up, and worth it only if listening and the shared inbox are part of the job.

Planable

For anyone whose posts need approving before they go out. The review workflow is the product and nothing else here comes close to it.

Metricool

For measurement-first teams. Analytics, competitor tracking and ad reporting, with scheduling attached rather than the other way round.

Later

For Instagram-led brands. The grid planner and visual scheduling are better than a general-purpose composer if one network is most of your work.

Eurekuh — that's us

For people running many channels who do not need a suite. Ten networks natively, priced per workspace so the eighth account is free, with a permanent free tier to check the fit.

Postiz

For people who would rather own it. Open source, self-hostable, 30+ networks including Mastodon, Reddit and Discord.

SocialBee

For evergreen content. Bucket your posts and let them recirculate — the best implementation of that idea anywhere.

Questions

Which scheduler posts to the most networks?+

Postiz, at 30+, including Mastodon, Reddit, Discord and Telegram. Most of the rest cover the same ten or eleven majors.

What is the cheapest that actually publishes natively?+

Publer and Buffer both start around $5 a month for a single channel. Once you pass roughly four channels, per-workspace pricing overtakes per-channel — Eurekuh's Creator plan is €9.99 for eight.